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CLICK ISLANDS FOR DISTRIBUTION SPECS
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A unique distribution system sets Drive Guides apart from all other visitor media. By exclusive agreement with Hawaii’s car rental companies, renters are handed a copy of the Drive Guide, free of charge, as part of the rental transaction. This guarantees advertisers a prequalified audience — rental car customers with credit cards. This direct access to active, affluent visitors makes Drive Guides the ideal showcase for businesses seeking to reach the visitor market.
A separate edition is published for each island, and every car rental company has its own personalized cover. Each island edition has detailed driving maps and descriptions of scenic and historical sites, visitor attractions, places to go, things to do and individual advertiser listings, which are presented in a well-organized format. The Drive Guides’ touring information and maps encourage visitors to explore each island from one end to the other. No other visitor publication is as comprehensive and
systematic in helping driving visitors maximize the enjoyment of their Island stay.
Each advertiser’s location is marked on the driving maps, and the advertiser’s editorial specifies map coordinates. The Drive Guides can quite literally bring customers right to your door. Visitors take the magazine with them while driving and use it to make decisions about where to dine, places to go and things to do. The Drive Guide is a valuable tool that visitors refer to again and again, providing multiple exposure for advertisers.
Please contact your sales representative for a complete list of all distribution outlets and press runs for any island edition. |
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